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Seth Godin

From Wikipedia, the free encyclopedia
Seth Godin
Godin in 2009
BornJuly 10, 1960 (age 64)
Alma materStanford University
Tufts University
Occupation(s)Author, entrepreneur
SpouseHelene Aronson
Websitesethgodin.com

Seth W. Godin (born July 10, 1960), also known as "F. X. Nine", is an American author and a former dot-com business executive.[1][2][3][4]

Background

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In 1977, Godin worked at a bagel factory that produced everything bagels.[5] Godin graduated from Williamsville East High School in Williamsville NY in 1978.[6] After leaving Spinnaker in 1986, he self-funded Seth Godin Productions with $20,000 as a book packaging business. He operated this venture out of a studio apartment in New York City.[7] Mark Hurst and he then founded Yoyodyne, a permission marketing company named after the fictional Yoyodyne in The Adventures of Buckaroo Banzai Across the 8th Dimension.[8] [9]

Business ventures

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Yoyodyne, launched in 1995, used contests, online games, and scavenger hunts to market companies to participating users. In August 1996, Flatiron Partners invested $4 million in Yoyodyne in return for a 20% stake.[7][10] In 1998, he sold Yoyodyne to Yahoo! for $29.6 million[11][12] and became Yahoo's vice president of direct marketing.[13]

In March 2006, Godin launched Squidoo.[14] By July 2008, Squidoo had become one of the 500 most visited sites in the world.[15] In 2014, it was sold to HubPages.[16]

Awards

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Godin received the following awards:

Personal life

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Godin and his wife Helene live in Hastings-on-Hudson, New York, with their two sons.[23]

Bibliography

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References

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  1. ^ Trachtenberg, Jeffrey (June 24, 2012). "Giving Book Readers a Say". Wall Street Journal. Retrieved 18 July 2017.
  2. ^ Walker, Rob (November 14, 2014). "Self-Promotion, but With Self-Respect". New York Times. Retrieved 18 July 2017.
  3. ^ Adams, Bryan (April 28, 2016). "The 3 Rules of Successful Business as Taught by Seth Godin (and Your Mother)". Inc. Retrieved 18 July 2017.
  4. ^ Ruggeri, Christine. "Seth Godin". Leaders.com. Retrieved 2024-05-20.
  5. ^ "Apparently, I invented the Everything Bagel". 4 March 2008.
  6. ^ "Seth Godin Biography, Williamsville Education Foundation Wall of Fame". 25 July 2024.
  7. ^ a b Kuntz, Mary (September 9, 1998). "Entrepreneur Profiles: Point, Click--And Here's The Pitch: Yoyodyne uses prizes to get you to read those online ads". BusinessWeek. Archived from the original on March 4, 2000. Retrieved December 20, 2014.
  8. ^ Yee, Bernard (September 1996). "Joyriding: Play Games on the Internet and Win Big Prizes". Next Generation. No. 21. Imagine Media. p. 27.
  9. ^ Taylor, William C. (March 31, 1998). "Permission Marketing".
  10. ^ Yahoo! to Acquire Yoyodyne, Earthweb News, October 12, 1998, archived from the original on 2005-02-14
  11. ^ Junnarkar, Sandeep. "Yahoo to buy Yoyodyne". CNET News. Archived from the original on December 19, 2013. Retrieved 19 December 2013.
  12. ^ Yahoo Acquiring Yoyodyne Wired.com. October 12, 1998.
  13. ^ "Speaker: Seth Godin". Business Week's "Ultimate Entrepreneur for the Information Age". Special Libraries Association. June 18, 2008. Archived from the original on July 4, 2008. Retrieved December 20, 2014.
  14. ^ Eric Enge Interviews Seth Godin on Stone Temple Consulting. June 20, 2007
  15. ^ Traffic Details: Squidoo.com on Alexa.com. Retrieved July 18, 2008
  16. ^ "Seth Godin's Squidoo Acquired by HubPages". SearchEngineWatch. August 19, 2014.
  17. ^ "Forbes.com's Business Books Of The Year". Forbes. Retrieved 2024-05-20.
  18. ^ "The Dip by Seth Godin: 9781591841661 | PenguinRandomHouse.com: Books". PenguinRandomhouse.com. Retrieved 2024-05-20.
  19. ^ "The BusinessWeek Best Seller List". 2007-10-15. Archived from the original on 2007-10-15. Retrieved 2024-05-20.
  20. ^ Feloni, Richard (November 13, 2015). "20 of the best books by the most influential thinkers in business". Business Week. Retrieved October 8, 2017.
  21. ^ Richards, Katie (2 April 2018). "Meet the 3 Newest Members to The American Marketing Association's Marketing Hall of Fame". Adweek.com. Retrieved 4 June 2018.
  22. ^ "Seth Godin's Blog". Time. Retrieved October 8, 2017.
  23. ^ Seth Godin on Stepping Up and Making it Happen
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